Sometimes ads do more harm than good: like this energy saving ad that encourages consumerism.
Visiting the Great Ecotopia Beyond
Let’s offer thanks to the Earth for lending us the wisdom and passion of Ernest Callenbach.
Mickey Mouse’s Iconic Role in Modeling Consumerism
Do Disney cartoons lead viewers to believe in and act out Disney’s consumeristic fantasy? What about modern icons like the Disney Princess and the iPod? Can you sing M-I-C, K-E-Y, C-N-S-U-M?
Warning: Zombies Are Hazardous to Your Health
A new social marketing campaign by the American Legacy Foundation shows how zombies—and smoking—are hazardous to your health.
A Family of Three, Intentionally
The next frontier of Reality TV needs to be normalizing sustainable lifestyles. My proposal: a simple living family that chooses to have just one child, even as friends choose the currently normal two.
Behavior Placements: Brought to You by the Letters N, B, and C
Perhaps every cloud really does has a silver lining. Check out the newest form of product placement: “sustainable behavior placement.”
In Search of a Small But Functional (Solar) Home
I went to the National Mall last Sunday to find a small, functional, solar house–one that I’d enjoy living in. Instead I found giant studio apartments with beds descending from the ceiling on cables and other strange designs that were cool–in a Star Trek kind of way–but not so helpful in promoting the idea that people can live comfortably in an 800 square foot home.
