Wrapping up the year, the Transforming Cultures blog, and sharing my thanks!
Degrowth is coming, whether we want it or not. But for the entrepreneurial, here are some ways to profit from the transition.
What do you get when a team of anthropologists team up to study the stuff found in the homes of 32 American families?
24 artists appropriate billboards to challenge consumerism through the new Brandalism Project.
The mayor of New York is trying to dam the flow of sugary drinks into the city.
The Out of Home (OOH) Advertising Industry has spread its tentacles into nearly every nook and cranny outside your front door.
A reality TV shows concentrates Western consumerist propaganda and broadcasts it straight into the living rooms of the African consumer class.
Often the most creative form of advertising these days is anti-advertising.
Sometimes ads do more harm than good: like this energy saving ad that encourages consumerism.
Tomorrow is Earth Day–what better way to celebrate than to nap, work less, and spend time with friends?
B corporations may be the start of a business revolution–one that prioritizes the planet and people and not just profit.
Should people pool funds to buy ads for social change? Or should they simply co-opt them to get their messages out?
More companies are embedding greenwash into their marketing campaigns–including the 70 companies that have lined up to cash in on the classic Dr. Seuss eco-fable The Lorax.
Eat Vitamin Donuts, Save Sugar, Garden More, Eat More Fish. These are just a few of the recommendations of the U.S. government over the past century. One they forgot: don’t take money from food companies.
Zombies are now promoting the CDC’s disaster preparedness guide. But not as well as they could be. Here are a few tips for the CDC’s newest henchmen to reach even more eyes, hearts, minds, and of course, brains of the American people.
“You Shall Not TRASH!” So sayeth Gandalf in the newest epic, “Lord of Recycling.” Watch it at Transforming Cultures and see a great new eco-parody of “The Lord of the Rings” and a powerful example of viral social marketing.
I spent the past week in Portland sharing the Transforming Cultures message and saw some great sustainability initiatives and some scary trends as well.
Do Disney cartoons lead viewers to believe in and act out Disney’s consumeristic fantasy? What about modern icons like the Disney Princess and the iPod? Can you sing M-I-C, K-E-Y, C-N-S-U-M?
The U.S. is finally catching up with the rest of the world with its new cigarette labels, and Australia is leaping ahead with its new very restrictive labels. But who will be the first to take the next bold step of legally changing the name of cigarettes to “cancer sticks?”
I read recently about how the Gold Pure Foods Product Co. is trying to make borscht cool again. Considering how healthy and sustainable borscht is, I applied the Transforming Cultures formula to see how we could normalize borscht consumption once again in the U.S. Read on to learn what ultimate fighting, baby food, cartoon mascots, and skyrocketing grain prices have to do with the future of borscht.
Learn the winners of the two newest Oscar categories: Best Brand and Most Branded Pictures. They were both close races but in the end, only two can be victorious….