The Story of Change!

The Story of Change!

The new Story of Stuff Project film “The Story of Change” is out! And reminds us that we can’t consume our way to a sustainable society, but we’ll need to flex our citizen muscles and take political action.

Offering Gratitude To Get Some Extra ZZZs

Offering Gratitude To Get Some Extra ZZZs

Recent studies find that expressing gratitude leads to fewer aches and more restful slumber. With tonight’s sleep in mind, let me offer many thanks to those who’ve helped the Transforming Cultures Project over 2011!!

What's In Your Go Bag?

What’s In Your Go Bag?

What would you take if you had to retreat from a raging fire or impending flood? A change of clothes? Water purification tablets? A flashlight? Or a bottle of wine and block of cheese?

Lord of Recycling: An Eco-parody

Lord of Recycling: An Eco-parody

“You Shall Not TRASH!” So sayeth Gandalf in the newest epic, “Lord of Recycling.” Watch it at Transforming Cultures and see a great new eco-parody of “The Lord of the Rings” and a powerful example of viral social marketing.

Oil Discovered on the Island of Catan

Oil Discovered on the Island of Catan

The Transforming Cultures Project is proud to release a new sustainability education scenario for the world renowned board game, The Settlers of Catan. The scenario Catan: Oil Springs is available at www.oilsprings.catan.com

Santa 2.0

Santa 2.0

How about a greener Santa myth to go along with a simpler Christmas season?

The Number Left Out: Bringing Population into the Climate Conversation

The Number Left Out: Bringing Population into the Climate Conversation

Numbers swirl around climate change.

The relative silence isn’t hard to understand. Population is almost always awkward to talk about. It’s fraught with sensitivity about who has how many children and whether that is anyone else’s business. It’s freighted with sexuality, contraception, abortion, immigration, gender bias, and other buttons too hot to press into conversation. Yet two aspects of population’s connection to climate change cry out for greater attention—and conversation.

School’s Out for the Summer…

Just in time for the summer: the State of the World 2010 Discussion Guide. Download your free copy today and beat the heat by keeping your brain filled with cool new thoughts….

P&G: Pūr Marketing Genius

P&G: Pūr Marketing Genius

What can General Mills learn from Procter & Gamble? That being “good” can be very profitable. Which is exactly why I propose General Mill’s newest product: Veggie Helper!

A Family of Three, Intentionally

A Family of Three, Intentionally

The next frontier of Reality TV needs to be normalizing sustainable lifestyles. My proposal: a simple living family that chooses to have just one child, even as friends choose the currently normal two.

Goodbye Boy Scouts, Hello Earth Scouts

Goodbye Boy Scouts, Hello Earth Scouts

Last week, the Boy Scouts added a new badge for “Video Games.” This has led me to officially declare that the Boy Scouts are now in decline and it is time for new upstarts like Earth Scouts and others to take their place.

Retire Ronald!

Retire Ronald!

For such a great job selling burgers, fries and Coke to kids, Ronald McDonald deserves an early retirement. Just like Joe Camel and Spuds MacKenzie. The new Retire Ronald campaign is trying to do just that….