Marc Gunther speaks with the food industry about making their ingredients more sustainable. The big question: will pet owners obey these changes or bark their protest?
Question: how do you anger as many people as possible? Suggest that sustainability will require sacrifices like pet ownership.
What would a truly sustainable United States look like in 2100? A green consumerist paradise or something that looks more similar to the colonial era?
What can General Mills learn from Procter & Gamble? That being “good” can be very profitable. Which is exactly why I propose General Mill’s newest product: Veggie Helper!
Across the world, pets are increasingly becoming the newest consumers.