Making Borscht Cool Again

I read recently about how the Gold Pure Foods Product Co. is trying to make borscht cool again. Considering how healthy and sustainable borscht is, I applied the Transforming Cultures formula to see how we could normalize borscht consumption once again in the U.S. Read on to learn what ultimate fighting, baby food, cartoon mascots, and skyrocketing grain prices have to do with the future of borscht.
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